VIVO / PEN / LAMY /
2004
It may only be a simple ball-point pen, but it took four years to design and develop Vivo for Lamy. In this time we ventured deep into the world of specialist pen making, which revealed an unexpectedly sophisticated macro-scale technology, usually employed in medical equipment or Formula-1 racing. The construction of our pen aimed to reduce the number of mechanical components from four to three. This may not seem dramatic, , but to build a mechanical pen with 25 per cent fewer elements is a considerable challenge. Producing it on a fully automatic robot added an extra thrill. Every design step we made on each individual component of the pen was rigorously monitored in terms of technical feasibility and production costs.

Project assistant: Alexander Löhr (KGID)
Producer: Lamy