SMART MOBILE DISCO / CAR / SMART /
2018
Commissioned by smart, main sponsor of the Night Fever exhibition at the Vitra Design Museum, we turned one of the world’s smallest cars, a smart fortwo, into a life size boom box: the SMART MOBILE DISCO. Given the significance of the disc jockey to any successful club night, we mounted a hydraulic crane arm on the back of the car that lifts a DJ booth 3m into the air and over the heads of the dancing crowd. Equipped with an impressive sound system, professional DJ equipment and state-of-the-art lighting gear, we made the smart car become a powerful disco machine for partying anywhere anytime.

Project assistants: Sami Ayadi & Jan Heinzelmann (KGID)
Producer: smart
Execution: MKT-AG